HK Tech 300
Star.t Up Campaign
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HK Tech 300 is a large-scale flagship innovation and entrepreneurship programme launched by City University of Hong Kong in March 2021.
With the theme of “Venture Beyond Boundaries” and an allocation of HK$500 million, to match with the upcoming marketing activities and promotions, the new visual for the programme will be mainly used on websites, social media channels, booklets and marketing collateral, etc.
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Aged 20-40 who wants to create his/her start-up
Entrepreneurs, Business / Finance sector, Industrialists, Investors
Secondary school teachers (influencers for high school students and parents), parents with children in secondary schools (influencers of future undergraduate students
STARt Up!
STARt Up!
Our Concept
Every STARt Up has a star in it, and that's you!!
Believe in yourself, be your own star and shine.
HK Tech 300 will show you the way.
We know future wait for no man.
So why don’t we take the initiative when you smell the future growth opportunity?
With TECH300, you can visualize imagination and let your ability sparks.
Visual Mock Up
The HK TECH 300 visual mockup centers on the theme "STARt UP," symbolized by the model's upward-pointing gesture, indicating a new direction for startups.
The arrow-shaped spotlight emphasizes this progress, adding a dynamic and futuristic feel. Bold typography and gradient lighting effects convey energy and movement, while the modern architectural background aligns with the program's innovative spirit.
This design effectively communicates HK TECH 300's mission to guide and empower startups, encouraging them to venture beyond boundaries and achieve their potential.